GUCCIBORG

Digital Environment Mockup Proposal 2021

Created as a part of  Fashion Performance class project, following the given assignment  "Create an event where it is possible to have a human experience by moving beyond the physical body". I along with my teammates decided to recreate Gucci’s iconic fashion show  Fall/Winter 2018 in a completely digital environment called "GUCCIBORG" where there is no need for the traditional body. By moving post-human and deeper into the digital roam, we are able to unleash the collection in a world of unlimited fantasy and imagination. Taking a step closer to an immersive chimeric world and thus declaring it is possible to survive and experience as human beings without the existing of the bodies.​

Digital Mockup created by Kara Luhtanen